Burst behavior has brought a number of safety risks to pet families, and FIDA has been looking for ways to help pets alleviate this behavior. Until founder Will Tang put on his car's seatbelt at a quick clip, triggering the lock of the seat belt. It was such a detail that made Will think of why not add the function of "safety belt" to the retractable dog leash?

After 3 years of continuous follow-up study on more than 200 dogs, the frequency of burst was reduced in most dogs after 3 months of continuous use. After a year, most of the dogs had less burst behavior.

FIDA wants to build a safe and comfortable world for pets and pet families. The yellow and black diagonal stripes and brand colors are also like warning buffers that can be seen everywhere, reminding pet families to join us in caring for and addressing neglected injuries. 

May be nobody care，but we care.